What you should consider - Re: COLOR ISSUES
Will my job match the colors on my monitor?
Probably not, in actual fact, the answer is No. There will more than likely be a “good” match but due to wide differences in monitors and the different technologies used, printed colors may not exactly match the colors on your specific monitor.
There is another very fundamental reason why it is “difficult” to match the colors you capture on your digital camera and the Offset-printed product. It has to do with the difference between RGB and CMYK, terms used in the printing industry.
The difference between the RGB and CMYK color space.
RGB refers to the primary colors of light, The colors used in monitors, digital cameras and televisions to name a few are: Red, Green and Blue.
CMYK refers to the primary colors of pigment: Cyan, Magenta, Yellow, and Black. These are the inks used in Offset Printing. The combination of these colors results in 4-color process printing, or "full color printing".
The combination of RGB light creates white, while the combination of CMYK inks creates black. Therefore, it is physically impossible for the printing press to exactly reproduce colors as we see them on our monitors.
Many programs have the capability to convert the layout/images from the RGB color space to the CMYK color space. If you have any queries, please consult with your graphics partner or contact us.
It will however be necessary to you convert your colors from RGB to CMYK if your tools allow you to. If not, please consult with your graphics partner or contact us. You may notice a shift in color when converting from RGB to CMYK. If you do not like the appearance in CMYK, make adjustments while working in CMYK (usually lightening the images). Generally, you should specify CMYK color combos that look a little lighter than you actually want, since the dots of ink "fatten up" on press, giving you more pigment on paper than you see on your monitor. Be especially careful to keep backgrounds light if there is black or dark colored text over it, so that the text remains readable.
If you supply us with a hard printed copy and would like it to be reproduced, there is no guarantee that your finished piece will approximate your printed sample. This is due in part to the widely varying results from different output devices including inkjet and laser printers, continuous tone proofing devices, high-resolution film-based proofs, and different than true offset lithography. Even from one commercial printing firm to another, there can be significant differences in results. In particular, inkjet and laser prints are known to look substantially different than true offset lithography.
Probably not, in actual fact, the answer is No. There will more than likely be a “good” match but due to wide differences in monitors and the different technologies used, printed colors may not exactly match the colors on your specific monitor.
There is another very fundamental reason why it is “difficult” to match the colors you capture on your digital camera and the Offset-printed product. It has to do with the difference between RGB and CMYK, terms used in the printing industry.
The difference between the RGB and CMYK color space.
RGB refers to the primary colors of light, The colors used in monitors, digital cameras and televisions to name a few are: Red, Green and Blue.
CMYK refers to the primary colors of pigment: Cyan, Magenta, Yellow, and Black. These are the inks used in Offset Printing. The combination of these colors results in 4-color process printing, or "full color printing".
The combination of RGB light creates white, while the combination of CMYK inks creates black. Therefore, it is physically impossible for the printing press to exactly reproduce colors as we see them on our monitors.
Many programs have the capability to convert the layout/images from the RGB color space to the CMYK color space. If you have any queries, please consult with your graphics partner or contact us.
It will however be necessary to you convert your colors from RGB to CMYK if your tools allow you to. If not, please consult with your graphics partner or contact us. You may notice a shift in color when converting from RGB to CMYK. If you do not like the appearance in CMYK, make adjustments while working in CMYK (usually lightening the images). Generally, you should specify CMYK color combos that look a little lighter than you actually want, since the dots of ink "fatten up" on press, giving you more pigment on paper than you see on your monitor. Be especially careful to keep backgrounds light if there is black or dark colored text over it, so that the text remains readable.
If you supply us with a hard printed copy and would like it to be reproduced, there is no guarantee that your finished piece will approximate your printed sample. This is due in part to the widely varying results from different output devices including inkjet and laser printers, continuous tone proofing devices, high-resolution film-based proofs, and different than true offset lithography. Even from one commercial printing firm to another, there can be significant differences in results. In particular, inkjet and laser prints are known to look substantially different than true offset lithography.